In the world, approximately 75 billion cans of Coca-Cola are sold every year. Coca-Cola is possibly the world’s most well-known brand of pop. Taking away the trademark red can does look strange, but then so is the environmental impact when all those cans are piling up in landfills.
In 2009, Designer Harc Lee’s concept can is made from pure aluminum devoid of any dyes or paint. A pressing machine is used to make the Coca-Cola logo standout, giving the can a plain, but somewhat familiar appearance.
Removing the red coloring from the production process would save not only time and paint, it would also make recycling much more efficient. When totaled up, huge amounts of energy and chemicals would be saved. There’s no mention of how you would apply a barcode, but the naked can is certainly an idea too good to be kept under wraps.
This is a prime example of how packaging can make a significant difference in the world. Whether you’re packaging food and drinks for lunch or buying certain products in the store, it’s important to pay attention to the packaging.
Before you buy, you might want to ask yourself if you can recycle or reuse the packaging. Also, how much pollution does the manufacturing of the packaging create? For the most part, less is better and this is a general rule of thumb you can follow when grocery shopping or packing food and drinks. This simple change can help you become less wasteful in the long run.